My attempt to create the perfect Social Media Campaign

This is the first of a series of blog post that I will be writing about my attempt to create the perfect Social Media Campaign. I will try to evaluate all of the factors that need to be evaluated and integrated into this campaign in order to beÎľsuccessful. Here is some information about the company that I will use as sample:

  • Name: GC Termite Control
  • Industry: Termite & WDO Control
  • Website:
  • About It: Small family owned business that serves the greater San Diego county area. The company specializes in serving the Real Estate industry.

Firstly I have to decide which social media networks we will be involved in. Keeping in mind that our target audience are professionals that work in the real estate industry which include Realtors, Escrow Officers, Loan Officers, Listing Managers, Branch Managers and other. After careful consideration and research here are the networks that I have selected to include in this campaign.

  • Facebook
  • LinkedIn
  • Twitter
  • Google+
  • Reddit

The main purpose of this campaign will be primarily to increase the company visibility and trust. This will be created by using a different amount of methods. The first method that I will try is to generate more company visibility by the creation of a Facebook Ad.

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